Structured growth for a design furniture company with Shopify growth services

Kaluste Marsalkka is a family-owned Finnish company from Mikkeli, specializing in Scandinavian design for Finnish homes. The company is particularly known for the exceptional customer service provided by the entrepreneurial couple behind it. As their customers put it, "It’s worth traveling all the way from the Helsinki metropolitan area to shop at Ville and Sanna’s store." Our collaboration with Kaluste Marsalkka began with a Shopify migration project in 2022, followed by an ongoing growth partnership that has now lasted for two years.

Our two-year collaboration with Kaluste Marsalkka has allowed for long-term planning. At the beginning of 2023, we set sales goals for the entire year and began implementing them systematically. Our main objectives were revenue growth, the development of the customer journey, improvement of customer communication automation, and new customer acquisition.