Original Story – A Modern E-Commerce Experience

Original Story is a Finnish brand that combines craftsmanship, modern design, and sustainability. When the brand needed a platform that could meet the demands of its unique identity and diverse customer base, we at Brancoy stepped in to help. We built a completely new online store for Original Story on the Shopify platform, seamlessly integrating both D2C (Direct-to-Consumer) and B2B (Business-to-Business) functionalities. The new e-commerce site not only supports sales goals but also strengthens the brand's narrative of a unique fashion experience, both in domestic and international markets.

The minimalist design and intuitive user experience guide the customer's focus to the brand's key elements – high-quality materials, skilled craftsmanship, and the stories behind the products.