Lilja the Label is a responsible swimwear brand based in Finland, operating since 2016. The brand's goal is to produce high-quality, ethical, and year-round available swimwear. Sustainability has been the cornerstone of the brand from the beginning, so all products are made from environmentally friendly and natural recycled materials.
As an international swimwear brand, Lilja needed a sustainable and evolving e-commerce solution instead of the old WooCommerce platform. They hoped for a solution that would enable growth and development with the entire staff.